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About us

SA Service Agricole has been supporting Quebec producers for over 40 years. As a Massey Ferguson and Fendt dealer, we offer reliable equipment, certified service and a network of 8 branches to respond quickly to field needs.

Our history

The history of SA Service Agricole began in 1997 with the partnership between Lafaille et Fils Ltée and Service Agricole Omer Madore Inc. which had been in business since 1974. Renamed Service Agricole de l'Estrie in 2003, Lafaille et Fils has been involved in the agricultural sector since the 1940s, specializing in livestock trading and dairy operations.

In 2015, it acquired Services Bivac (AGCO dealer in Beauce), creating Service Agricole de Beauce Inc. with David Picard as its new partner. A third branch then opens in St-Georges de Beauce de Beauce in 2016. 

Expansion continues in 2018 with the purchase of Garage Paul-Émile Anctil, which will become Service Agricole du Bas-St-Laurent, the group's fourth branch serving the Bas St-Laurent and Gaspésie region. 

In February 2020, a fifth SA Service Agricole de Portneuf branch is added in Pont-Rouge, with Mathieu Roy as partner. 

In 2022, the company acquired Champoux Machineries Inc. renamed SA Service Agricole des Bois-Francs, with Martin Nolin as partner. SA Service Agricole now has six branches in Quebec and over 150 employees, covering the Eastern Townships, Beauce, Bas-St-Laurent, Gaspésie, Québec-Portneuf and Bois-Francs.

Two forces. One mission 
In 2025, SA Service Agricole forms a strategic alliance with Équipements Guillet, recognized in Les Jardins-de-Napierville, Roussillon, Haut-Saint-Laurent and Salaberry-de-Valleyfield,with Michel and Tommy Roy as partners to become SA Service Agricole Guillet. This union reinforces our commitment to innovation, quality and customer service, with the addition of two branches in Sabrevois and Napierville and over 40 employees.

 

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PILARS OF
OUR SUCCESS

OUR CUSTOMERS

The loyalty of our customers, who constantly push us to surpass ourselves, is our purpose.

OUR EMPLOYEES

Customer service is our top priority. We are proud of the quality of our employees and their dedication to a job well done. It would be impossible to serve our customers well after all these years without the outstanding work of our team.

OUR PARTNERS

We offer quality products, and thanks to our many partners - AGCO, Dion, Kuhn, Krone, Lemken, Woody and many others - we are able to offer reliable, durable tractors and equipment for all types of work.

Mission and values

RESPECT

HERITAGE
We are grateful for, and committed to protecting, all the work accomplished by previous generations.

OF OUR EMPLOYEES
We recognize the skills of our employees and care about their well-being.

OUR CUSTOMERS AND PARTNERS
We are people of our word and deliver on our commitments.

QUALITY

We aim to build customer loyalty through high-quality customer service.

COMMITMENT

We are committed to working with enthusiasm and energy, striving for excellence, and creating a workplace environment where people grow and enjoy their work.

ENTRAIDE

We're a great team, working towards common goals. We work together for each other's success.

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